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| Title:
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Customer Sales Planner |
| Industry:
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Food Processing & Manufacturing |
| Class
of Trade: |
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| Specialty
Area: |
Trade Marketing |
| Position
Level: |
manager |
| Size
of Company: |
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| Position
Reports To: |
Director Sales Planning |
| Job
Location: |
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| Position
Responsibilities: |
Customer Sales Planner is a key collaborator with marketing team to develop business building programs. He/she supports the planning process for assigned business. He/she links Headquarter strategies/objectives to field via planning process.
Responsibilities:
" Partner with Brand Management organization to build business plans for assigned brands
" Actively participate in the development of business plans
" Support commercialization of new product and line extension opportunities
" Work with cross functional teams to put together top issues
" Provide sales insights to develop strategies and plans to address key issues. This would include ROI analysis, optimal promotional frequencies, pricing gaps, customer leakage, assortment, etc.
" Act as brand participant in customer business planning process
" Work with customer sales planners to ensure brand business plans, category objectives, priorities and strategies are being effectively translated into customer business plans
" Develop all content needed for upcoming planning year to be delivered at National Sales Meeting. Includes All Selling Stories and National Guidelines detailing pricing, promotional, assortment and shelving principles
" Continuous evaluation and communication to customer planners of brand business plans with particular emphasis on establishing guidelines and priorities for assortment, pricing, shelving, and consumer promotion
" Support development of annual customer business plans by translating brand business plans into customer selling priorities and growth targets
" Conduct highly developed analysis
" Represent brand-level customer forecasts as part of consensus process
" Conduct analysis on brand business issues that relate to customer/retail execution
" Post-event analysis and incorporating ROI learning into future brand strategies
" Identify key competitive business trends, issue and opportunities and formulate strategies to address at key customers
" Work with Insights group to determine key competitive business trends and opportunities for selected brands
" Utilize HQ tools, resources to analyze opportunities
" Be the category and brand expert representing field sales
" Maintain high level of category expertise
" Manage allocation process for assigned brands
" Take ownership in developing communications on list price actions in partnership with Sales Operations
" Lead any Brand specific customization initiatives |
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| Direct
Reports: |
| 0
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Education
Required: BS/BA |
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| Position
Experience: |
" Bachelors degree required
" 5-7 years of business experience in sales, marketing or related functions
" Proficient in Ac Nielsen, Price and Promotion , and Assortman tools
" Ability to attain/retain knowledge of company products, sales and marketing procedures and policies
" Highly developed analytical skills
" Experience with syndicated data (i.e., Nielson, IRI, etc.) is a must
" Must be accurate and attentive to detail
" Must have strong interpersonal skills, and be able to effectively communicate with others.
" Ability to work effectively with internal cross-functional teams (e.g., Field Sales, Trade Marketing, Customer Sales Planning, Global Forecasting, and Marketing)
" Retail customer experience desirable
" Should have knowledge of trade deals, programming and trade spending as well as experience with a broad base of retail customers
" Must be able to manage in a highly charged environment and have ability to multi-task.
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| Other
Remarks: |
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| SUBMIT
YOUR RESUME: |
JOB7001 (Word
document preferred. Please, no ZIP files.) |
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| Percent
Travel: |
10% |
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